Sales and Marketing Collateral Development
Swordfish can take your written communications to the next level. We're not just good writers and editors. We specialize in writing and editing on topics at the intersection of business and technology. More importantly, we're expert at integrating communication vehicles successfully into marketing initiatives. For instance, we know how to write email newsletter copy to promote click-throughs to your website, or how to write Web copy to maximize discovery and rankings by search engines.
- Business- and technically-focused white papers
- Product datasheets and brochures
- SEO-friendly website copy
- Case studies
- Best practices guides
- Company overviews and fact sheets
- Trade journal and contributed articles
- Blog and email newsletter content
- Direct response email and e-newsletter copy
- Corporate-branded books
- Press releases
- Sales cards and guides
- Responses to RFPs, RFQs and RFIs
- Proposal content libraries
- Competitive playbooks, guides and briefs
Product marketing materials:
Corporate marketing materials:
Sales enablement tools: